Our mission at Pro|Gen Global is to address the needs of beauty professionals. We’re passionate about the science and beauty of hair care, and we’re leading the way towards a universal, inclusive hair experience. We think it goes beyond beauty, starting at the root with an in-depth knowledge of scalp and hair care, creating a healthy foundation for beautiful hair to grow. Haircare specialists should have the tools to effectively assess the client’s hair and scalp condition and proactively offer the best recommendations.
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